Why Do I Need to Create Two Size Ads?
Instead of using a "one size fits all" approach like most publishers, where a big page is just shrunk down and crammed onto a small device, the MagTitan software "morphs" the pages to optimally fit the device, browser and screen resolution of the user.
By providing us with two size ads, one for desktop & tablet devices and one for mobile phones, an ad will be automatically optimized for the individual reader.
Why did you decide on 10 seconds for the verified view trigger?
It's a metric we decided on to try and find a fair middle ground between publisher and advertiser. The publisher's job, and only thing they control, is to get a prospects to come across an ad. Whether they read that ad or flip past it has to do with the advertisers ad, reputation, product etc. One thing we know is that 10 seconds is an eternity online, especially on mobile (count it out, you'll see). Since we only offer full page ads and only one page is visible at a time, we like to say that if...
What is a "Verified View"
With MagTitan's pay-per-performance advertising technology, advertisers are only charged when an ad is actually read, or what we call a "verified view."
A "Verified View" occurs when either:
* A reader spends a minimum of (10) ten seconds on an ad; or
* A reader clicks on an ad.
If a reader spends less than ten seconds on an ad, or doesn't interact with it by clicking some element (link, video, form etc.) there isnocharge.