Email Sending Service

11 Reasons Why Your Emails Go in the Spam Box

There are many things that go into whether or not your emails get delivered to the inbox. Let’s dive into the 11 reasons why your emails aren’t getting past the spam filters. 1. You Didn’t Get Permission to Email The #1 rule of email marketing (https://optinmonster.com/beginners-guide-to-email-marketing/) is to get permission to email first. Never buy a list of email addresses (https://optinmonster.com/eight-reasons-why-you-should-never-buy-an-email-list-and-what-you-should-do-instead/), or...

Factors affecting email deliverability

Recently major email providers made changes to the rules around email deliverability. Gmail, Yahoo, and Outlook now examine sender reputation closely and have made significant updates to their spam filters. Factors That Affect Your Email Deliverability: Excessive Spam Complaints Spam complaints are reported by real human beings who are recipients of your email marketing. They do this by marking that the message is Spam/Junk to the email provider directly in their in...

Understanding your stats report

Each email campaign you send will be listed in your stats report. Here's a copy of what you stats report will look like: Here's what the various items mean... - ID/Unique ID. Assigned by the system to allow us to identify each campaign. - Campaign name. Assigned by you to identify your individual email being sent. - Send at. The time the campaign started to send. - Sent. The total number of emails that were sent out in this campaign. - Opens. The number of emails that were opened. ...

Discrepancies between email clicks and Google Analytics sessions

You should always expect reporting discrepancies with Google Analytics. Reasons why this occurs include the following: 1) Google Analytics is not logging clicks, it's logging JS-enabled pageviews resulting from clicks. Digital Direct is logging activity on the email links themselves. The discrepancy is almost surely from anti-spam scanners following your links to check for malicious content. 2) For Google Analytics to record a "session" the users browser/device and security settings must suppo...

What is the "Friendly From" address and how long should it be?

The Friendly-From name and address are both user-defined names that identify the sender to the subscriber. The Friendly-From name is the name that shows how the sender wants to be identified, and is visible in an email client. The Friendly-From address typically includes the email account name and the company email address. For example, the Friendly From name and address could read: (Friendly From name <friendly from address>) - Jane Jones <jane@janesco.net> - ABC Company &l...

Exporting HTML Email From Mailchimp

- In your Mailchimp.com account go to the "TEMPLATES" section, where your email templates are displayed. - Click the "EDIT" drop down menu for the email you'd like to export, and select the "EXPORT AS HTML" option from the drop down list - From the dialog box message select "EXPORT TEMPLATE" and SAVE the file to a place on your computer that you'll be able to find. - Go to the file you just saved and open the HTML file in the Chrome browser. Note: If when you click on ...

How to send an email through Digital Direct

How to design an email template

How to upload a mailing list

1) Inside your account go to "Lists" 2) Click the "Create New" button 3) Fill Out the "Create New List" information page Important Items: - From & Reply to email addresses can be anything before the @ symbol, but need to use one of the 3 following domains: - esinfomedia.com - allthewebnews.com - weebzi.com - Nothing needs to be filled out in the "Subscriber actions" section - Under "Company Details" section "Zone Name" is the State abbreviation (in the U.S.) 4)...

Mailing domains

When sending emails through Digital Direct you must use one of our sending domains, which are: - esinfomedia.com - allthewebnews.com - weebzi.com These get used in the "Setup" step of putting out your emails when you provide your: From name, From email and Reply to email From name: This will be the first thing a reader sees when their email is received. It can be customized to be anything you'd like From Email: You can customize the portion prior to the "@" symbol. The portion a...